9 WhatsApp chatbot templates (copy & launch)

Summary:
Launch faster with copy-and-paste WhatsApp chatbot templates for lead capture, booking, support, surveys, and more—built in minutes with Landbot.

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If you want to launch faster, WhatsApp chatbot templates are the shortcut. With Landbot’s visual builder you can plug in a proven flow, tweak copy, and test on your phone—no developer needed. If you’re brand new, start with my step-by-step guide: WhatsApp Chatbot No Code: 15-Minute Landbot Tutorial.

What are WhatsApp chatbot templates (and why they help)

WhatsApp chatbot templates are pre-built conversation flows—welcome, quick replies, a short form, and hand-off rules—that you can customize instead of starting from a blank canvas. They save build time, keep UX consistent, and make it easy to A/B test copy or steps. Templates also help small teams standardize best practices (clear choices, short forms, and fast human escalation) without needing a developer.

Common ingredients you’ll reuse

• Welcome + quick replies to steer intent (Pricing / Demo / Support).
• Mini form (name, email, one qualifier).
• Human Takeover rules so high-value chats reach your team.
• Integrations to store data in Google Sheets/HubSpot.
• Simple KPIs like form completion, bookings, and agent hand-offs.

How to implement in Landbot (3 quick steps)

1. Create a bot on the WhatsApp channel and use the WhatsApp Test space to try it on your phone.
2. Drag-and-drop Buttons/Quick Replies + a mini form; name variables clearly (e.g., @name, @email, @use_case).
3. Set Human Takeover (keywords like “agent”, VIP intents) and connect Google Sheets/HubSpot if needed. Test end-to-end before going live.

1) Lead Capture (Fast Qualification)

Use case: Turn first-touch chats into qualified leads.
Flow steps: Welcome → “What do you need?” quick replies → Mini-form (Name, Email, Use case) → Confirmation → Thank you.
Key blocks: Buttons/Quick Replies, Form, Variables, Google Sheets/CRM integration.
Human takeover: Trigger if user types “agent” or selects “Custom quote”.
KPI: Leads captured / day, % complete form.

2) Pricing & Plans FAQ

Use case: Answer repetitive pricing questions instantly.
Flow steps: Welcome → Buttons: “Plans”, “Discounts”, “Trial” → Show plan cards → CTA “Talk to sales”.
Key blocks: Buttons, Conditional Logic, Rich Text.
Human takeover: If user asks for custom pricing or volume.
KPI: Clicks on “Talk to sales”, plan views.

3) Appointment Booking

Use case: Book demos or consultations.
Flow steps: Welcome → “Book a demo” → Date/Time picker or link to calendar → Collect Name/Email → Confirmation.
Key blocks: Calendly integration/Webhook, Form, Variables.
Human takeover: If slots unavailable or VIP account detected.
KPI: Bookings / day, no-show rate.

4) Support FAQ + Ticket Hand-off

Use case: Deflect simple tickets; route complex ones.
Flow steps: Welcome → Category buttons (Billing/Technical/Orders) → Article/steps → “Did this help?” → If “No” → agent.
Key blocks: Buttons, Knowledge base (custom knowledge), Human Takeover.
Human takeover: When customer selects “No” or types “human”.
KPI: Self-serve resolution %, median response time.

5) Product Recommender

Use case: Help shoppers choose quickly.
Flow steps: Welcome → Questions (Budget, Use case) → Recommend 1–3 options → CTA “Buy now” or “Talk to expert”.
Key blocks: Form, Conditional Logic, Dynamic data (Google Sheets or Airtable).
Human takeover: If user stalls after recommendation.
KPI: Click-through to product pages, assisted conversions.

6) Order Status / Tracking

Use case: Reduce “Where’s my order?” load.
Flow steps: Welcome → Ask for order # or email → Fetch status via API/sheet → Display status + next steps.
Key blocks: API/Webhook or Google Sheets lookup, Validation.
Human takeover: If no record found.
KPI: % resolved without agent, repeat contacts.

7) Abandoned Cart Reminder (Opt-in)

Use case: Bring users back to purchase (where policy allows & user consent exists).
Flow steps: Detect cart event → Opt-in obtained → Reminder with buttons “View cart / Talk to support”.
Key blocks: Triggers via backend/API, Buttons, Variables.
Human takeover: If user taps “Talk to support”.
KPI: Recovery rate, revenue recovered.

8) NPS / Feedback Survey

Use case: Capture satisfaction and comments post-interaction.
Flow steps: “How likely to recommend (0–10)?” → Ask reason → Thank you → Branch: promoters get review ask.
Key blocks: Number input, Conditional Logic, Google Sheets.
Human takeover: If score ≤6, alert support.
KPI: NPS, % response rate.

9) Giveaway / Lead Magnet

Use case: Grow your list with a simple incentive.
Flow steps: Welcome → Prize details → “Enter” → Name/Email → Rules → Confirmation.
Key blocks: Form, Consent text, Random draw logic (optional).
Human takeover: Only for winner notifications if needed.
KPI: Entries collected, cost per subscriber.

How to implement these in Landbot (quick start)

1. Create a bot → choose WhatsApp channel (use the free WhatsApp Test to try on your phone).
2. Drag-and-drop the blocks listed above; reuse Bricks for repeating parts (e.g., contact form).
3. Name your variables clearly: @name, @email, @use_case, @nps_score.
4. Integrate Sheets/CRM via native integrations or Webhook.
5. Set Human Takeover rules in Team Inbox for VIP keywords or low NPS.
6. Test end-to-end on your own phone; then iterate.

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Best practices (so your templates convert)

• Opt-in & consent: Only message users who have given permission; keep expectations clear.
• Be concise: Buttons + short choices reduce drop-offs.
• Measure: Track “Started,” “Completed,” and “Agent hand-off” points.
• Brand voice: Friendly, direct, and consistent across flows.
• Accessibility: Use clear labels and avoid emoji-only choices.

FAQ

What are WhatsApp chatbot templates?
Pre-structured flows (like lead capture or booking) you can plug into a bot builder and customize.

Can I use templates without coding?
Yes—Landbot is a no-code builder. You connect blocks, set rules, and publish.

Do I need WhatsApp Business API to go live?
You can prototype using the WhatsApp Test environment. For production messaging at scale, you’ll apply for the Business API via an approved provider.

How do I measure success?
Track completions (form submits), bookings, hand-offs, and CSAT/NPS. Use UTM on links and event goals in analytics.

Wrap-up + next steps

Start with Lead Capture and Support FAQ—they give the fastest ROI. When you’re ready, see the full build guide: WhatsApp Chatbot No Code: 15-Minute Landbot Tutorial.

CTA:
Launch your first template in minutes →

WhatsApp Chatbot Templates FAQs.